The Development of a Village Economy: A Step-by-Step Illustration



Executive Summary: The economic benefits of introducing several small scale enterprises into a very basic village economy in rural Vanuatu are illustrated. Over a period of eight months, household earnings increased by 70%, while expenses decreased by 16%. The value added to local resources (fresh coconut) increased by 41% after the villagers began making their own coconut oil and coconut oil-based soap. In the final month, the village began selling soap and oil to neighbouring villages. Over the development period, the village’s household savings and assets increased by $1,350(USD$).


In this simulation, we will follow the growth and development of a small village economy over a period of eight months, through five steps; (i) import substitution of cooking oil and kerosene, (ii) import substitution of soap, (iii) improvement of living conditions, (iv) social equity, and (v) value adding to exports.

Village Description

The village is located in rural Vanuatu, away from rural centers and connected to other villages by only jungle foot paths. It has 10 households with a very basic standard of living. The cash economy depends on one cash crop of low value, harvested and sold in small quantities. Housing is made of materials gathered from the jungle, food is cooked over an open fire, they have no electricity, and the only source of fresh water is rainwater runoff from their roofs.

Here we explain the development situation by tracking several key indicators.

Step #1 – Import Substitution of Cooking Oil and Kerosene

Acting on a local radio announcement of a village enterprise demonstration being held in a nearby village, several of the villagers travel there and spend the day gathering information about village business starter kits offered by the Rural Community Development Club of Vanuatu (RCDC). RCDC is an organization that helps people in rural communities start their own businesses, and then provides on-going support in the way of production technologies, product designs, supplies and further training.

One of the villagers (village household #1) contacts a relative that lives in the capital, and arranges a non-interest loan for $400 to purchase RCDC’s village workshop starter kit and training. The village workshop is set up with tools that do not require electricity and the workshop owner is trained to produce three products; a hand-powered coconut oil press (selling price $30), coconut oil lamps of various designs ($4), and a smokeless wood stove made of soil-cement bricks ($30).

Three households in the village (#2, #3 and #10) buy oil presses from the workshop and begin to produce coconut oil as a substitute for imported cooking oil and kerosene lamp fuel. The village workshop allows each of these three families to pay for the oil presses over time, as they can afford. Every household in the village buys an oil lamp from the village workshop and begins to buy all of their cooking oil and lamp fuel from the village coconut oil producers at $1.00 per liter.

Step #2 – Import Substitution of Soap

One of the villagers (household #4) purchases a soap making business starter kit from RCDC and begins making soap from coconut oil. They sell it for 40 cents per bar and all of the villagers begin to buy their soap from them (100 bars per month per household). RCDC supplies them imported sodium hydroxide at a cost of 5 cents per bar, and they buy 15 liters of coconut oil each month from a close relative (household #3) who is one of the village’s oil producers. Compared to the initial situation where any cash earned quickly left the village as payment for imported consumer goods, the import substitution of oil and soap has created many cash transfers between villagers and begun to diversify the economy (Table 1).

Step #3 – Improve Living Conditions

In this simulation, the village economy is left to operate for three months producing green copra, and local coconut oil and soap. By the end of the third month, total household savings have increased to $259.20 and the village workshop decides to offer smokeless stoves for sale ($30). The stoves are inexpensive because they are made of soil-cement bricks. In addition to firewood, they burn many types of waste materials, for example coconut husks and shells – burning them without smoke. Seven of the village households buy stoves. The two poorest families do not have the savings required to buy a stove, and the village workshop household has been applying their savings to paying down their business start-up loan.

Step #4 – Social Equity

As another month passes, household #10 has finally saved enough money to purchase a smokeless stove. The only household in the village without a stove is household #9 - the widow with four children. Neighbours in the village – many of them relatives – have helped out this family from time to time and as their economy grows, the villagers do a “social equity check” and realize that the widow’s family is being left behind. They decide to donate some of their savings to provide her with a smokeless stove and a coconut oil press. The village workshop provides free labour. Seven village households each give up $3.70 to buy the stove and press materials and provide the widow with these assets.

Step #5 – Add Value to Exports

Village stores in two neighbouring villages have asked our village to supply them with locally made soap and coconut oil and also coconut oil lamps. Each village will require 20 liters of coconut oil and 100 bars of soap each month. They have requested a 10% discount off the selling price. Our village’s oil and soap makers have agreed. The village workshop has also agreed to make 10 oil lamps for each village and sell them to the stores at a 10% discount.

Summary of Development

Economic development began with the production of coconut oil in the village, allowing the import substitution of cooking oil, kerosene lamp fuel, and soap. This saved villagers $6.60-8.60 per household each month and freed up this cash for economic development. In the last stage of the village’s development, soap and oil are sold to neighbouring villages, adding further value to the green copra they produce and fueling even greater development.

Table 2 below summarizes several key indicators of village economic development.



Over the eight month period, total village savings and assets increased by $1,220. Household cash earnings increased by 70% and household expenses decreased by 16%. The value added to local resources increased by 41%. The village’s poorest family increased their income by 35%.

These advances were accomplished by leveraging a very small amount of a low value local resource – 4,600kg of fresh coconut. And this was done using only 4% of that resource as it was converted to higher value products (coconut oil and soap) - the rest continued to be exported as a cash crop.

Conclusion

The village began with a cash economy producing only green copra for sale. Import substitutions freed up some of the earnings from green copra and allowed savings to increase, living conditions to improve and productive technologies to be purchased. In this case, the import substitutions were coconut oil and coconut oil soap substituting imported cooking oil, kerosene lamp fuel and imported soap. But other substitutions are possible. For example, imported foods (rice, tea, coffee, sugar) could be substituted with local food and the portion of green copra earnings saved (or earnings from vanilla, kava, or cacao) could be used to start the developmental process.

There were several key conditions present that made development happen.

(i) an existing resource with the potential to make import substitution products (coconut),
(ii) appropriate technologies to produce import substitutions (oil press, soap making equipment),
(iii) an organization to introduce the technologies, train the producers, and provide on-going support (the rural community development club), and
(iv) a source of cash to finance the process (loans and earnings).

For this village economy to develop further, these conditions need to continue. As trade increases within the village between neighbours, and more trade is developed with other villages and even with the urban center, this village will increase its economic strength and continue to raise its standard of living.

The Rural Community Development Club played a key role in this developmental process by introducing new technologies, products and enterprises. By providing on-going support, the RCDC will help sustain the progress that has been accomplished.

Where from here? The villagers will go forward by substituting imports and increasing the value of exports, and then using the money to improve their living conditions and invest in more productive assets that add value to their local resources. RCDC can help them with this. Having now begun the process, there are plenty of opportunities available to them.


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